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Pricing Page Copy (Launch Ladder)

This doc is implementation-ready copy mapped to the current Djass pricing page.

Audience and qualification intent

  • Primary audience: founders, solo builders, and product teams testing Django SaaS starters.
  • Desired behavior: understand Djass is paid, see the current launch spots available, buy lifetime access, and generate real projects.
  • Explicit ask: buy early if the generator fits your workflow, because each launch-price batch has a limited number of spots.

Page copy map (production)

1) Hero badge

Launch pricing.

2) Hero headline

$10 one-time lifetime access.

The headline uses the active tier amount, so it becomes $100, $200, then $999 as launch spot tiers are claimed.

3) Hero support text

Djass is paid now. The first 10 launch spots are $10, then the price increases in small batches until it returns to $999 forever.

Current tier: 10 launch spots left at $10.

4) Pricing card title + price

  • Djass generator access
  • Active tier amount
  • One-time lifetime access

5) Core value bullets

  • Generate starter projects for SaaS products, experiments, and internal tools
  • Start each new build from the current maintained starter baseline
  • Give your team and coding agents the same repeatable project shape every time
  • Generate through the web app, Projects API, or MCP-enabled agent workflows
  • Purchase once to unlock project generation

6) Price ladder section

Launch spot schedule

  • First 10 spots: $10
  • Next 10 spots: $100
  • Next 10 spots: $200
  • Spot 31+: $999

7) Proof/risk-reduction bridge

Want to inspect the foundation first? You can review the starter repository before generating your own starter in Djass.

8) FAQ block

Why does the price increase? The launch price gives early buyers the lowest available spot. After the first 30 launch spots are claimed, Djass returns to the normal $999 lifetime price.

What exactly is included? You can configure Django SaaS starter projects, queue generation, track project history, download generated ZIPs, and use the same workflow through the API or MCP.

Can unpaid users generate projects? No. Project generation, retries, downloads, API generation, and MCP project tools require paid account access.

Is this recurring? No. The launch ladder is one-time lifetime access, not a subscription.

Final CTA copy variants

Use these verbatim.

Landing context CTA variants

  1. Primary: Review launch pricing
  2. Alternative: See launch price
  3. Alternative: Buy lifetime access

App context CTA variants

  1. Primary: Continue to checkout
  2. Alternative: Unlock generation
  3. Alternative: Review pricing